Business Plan Profile

A joint venture is a formal agreement to share the work--and share the revenue and profit.

As a new company, you will likely be an unknown quantity in your market.

Maybe you think you don't need a step by step guide to writing a great business plan.

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Work hard to set the stage for the rest of the plan.

Our primary strategy is to develop Blue Mountain Cycle Rentals as the most convenient and cost-effective rental alternative for the thousands of visitors who flock to the area each year.

Once underway we will expand our scope and take advantage of high-margin new equipment sales and leverage our existing labor force to sell and service those products.

Think of it as a written elevator pitch (with more detail, of course).

Your Summary describes the highlights of your plan, includes only the most critical points, and leaves out less important issues and factors.

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  1. Marketing involves the strategic planning of a business (or other organizational provider) through to every aspect of customer engagement, including market reserach, product development, branding, advertising and promotion, methods of selling, customer service, and extending to the acquisition or development of new businesses.