Executive Summary For Research Papers Reflective Essays In Nursing
But once I started writing a draft of the executive summary at the beginning, it was one less thing to worry about.
I could edit the executive summary as needed and I knew there would be no huge surprises in what other team members had prepared. You need to get your client’s attention right away, and you do that by talking about THEM, not about you.
But in fact, the purpose of the executive summary is to sell your solution to the client’s problem.
This is the time to hook them in — get them excited about what they’re going to read next.
Others feel strongly that you should write the executive summary you’ve prepared the rest of the proposal because then you’ve had a chance to work through the objectives and the solutions, and you’ll have a better idea of what you want to say and how you want to say it.
Plus things may have changed since you first started the proposal so you might need to adjust your approach. I like to write the executive summary first because it helps to filter all the ideas our team had during the brainstorming process about the best way to pitch this client.
Some people feel you should write the executive summary first because it can help you outline your concept and organize your thoughts for the entire proposal.
That way it acts as a guide to members of your team who are tasked with preparing sections of the proposal, ensuring that everyone’s on the same page, that the big idea is consistent throughout, and that all necessary components are included.