Successful Email Marketing Campaigns Case Studies

We are talking about age, gender, and place of living.

Again, you can collect this data in your sign-up form, but be careful to not put off potential customers by asking too much of their personal data.

It is vital that your emails satisfy the needs and interests of each of your subscribers.

You must have a segmented list of human beings that are glad to receive your email messages.

Proficient marketing campaigns start with setting relevant goals, and email marketing is no exception.

Successful Email Marketing Campaigns Case Studies-82Successful Email Marketing Campaigns Case Studies-88

With a projected usage of 4 billion users by 2020, email marketing is a must when it comes to reaching target audiences and fast business scaling.The subject line plays a vital role in making people open your email messages.Just like a headline in a blog post, the email subject line captures the attention of readers.The key elements that your email subject line should have are: Users spend a lot of time on their mobile devices so, if your subject line is too long, it will be cut short on their smartphone screens.With more email opens being made on mobile, you shouldn’t use subject lines that are more than 50-60 characters long.When you create your sign-up forms, be conscious of the overall experience that you offer your target audience.Related: 12 Tips That Can Put Over 10,000 People on Your Email Subscriber List A proper way to begin your email marketing campaign is by crafting an attractive subject line.While the best digital marketing case studies demonstrate integration, depending on the unique aspects of the business, certain channels can stand out.Here are the 20 best digital marketing case studies of 2018 to inspire in 2019 across the areas of content marketing, ecommerce, mobile, social media, UX experience and video.So, make sure that you don’t make people open emails by making a false promise in the subject line.You want your audience to trust you, not to unsubscribe from your list.

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